ADIDAS NEMEZIZ
SP/BR ADIDAS DO BRASIL 2019/20
UNUSED project version for the brazilian launching campaign and identity.
Concept
ge•nius
sm 1. Inborn ability for a given activity or area of knowledge; gift 2. Individual with a great intellectual capacity 3. Extraordinary talent 4. Messi
For many, one of the greatest in history. For all, a genius with the ball on his feet.More than a player, Messi is a visionary. When he looks at the ball, he already see it in the net. The Argentine defies the laws of physics and has the innate talent to leave any fans open-mouthed, especially the adversary. Messi is #TheGame.
Project: Advertising/Poster/Language/Stickers
ge•nius
sm 1. Inborn ability for a given activity or area of knowledge; gift 2. Individual with a great intellectual capacity 3. Extraordinary talent 4. Messi
For many, one of the greatest in history. For all, a genius with the ball on his feet.More than a player, Messi is a visionary. When he looks at the ball, he already see it in the net. The Argentine defies the laws of physics and has the innate talent to leave any fans open-mouthed, especially the adversary. Messi is #TheGame.
Project: Advertising/Poster/Language/Stickers
Role: Head of Art/Art director/Graphic designer
With: Guilherme Aranha, Guilherme Fleury
Agency: Rai
With: Guilherme Aranha, Guilherme Fleury
Agency: Rai
